Effective Date: 17,Sep,2024 Last Updated: 17,Sep,2024
At Pledge Veg (https://pledgeveg.org), we are committed to promoting vegetarianism while safeguarding your privacy and offering you a seamless, personalized user experience. Our Cookies Policy outlines the use of cookies and similar technologies on our website, explaining what data we collect, how we use it, and the choices available to you regarding cookie management.
By using our website, you agree to our use of cookies as described in this policy. If you disagree with our use of cookies, you may opt to modify your browser settings or discontinue using the website.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. These cookies help recognize your device, store information about your preferences, and enhance your experience on the website. Cookies serve various functions, such as enabling website functionality, personalizing content, tracking usage patterns, and remembering your preferences.
Cookies used on Pledge Veg can be classified into the following categories:
By Origin:
- First-party Cookies: These cookies are set by the Pledge Veg domain and are used for core website functionality and personalized experiences.
- Third-party Cookies: These are set by external services, such as social media platforms, advertising partners, and analytics providers, to support additional functionalities, marketing, and data analysis.
By Lifespan:
- Session Cookies: These cookies are temporary and expire once you close your browser. They are primarily used to maintain session data during your visit.
- Persistent Cookies: These cookies remain on your device for a specified period or until manually deleted. They help store user preferences and settings across sessions.
2. Types of Cookies We Use
We use various types of cookies to optimize your experience on our platform, enhance website functionality, and support our mission. Below is a detailed description of the types of cookies used on Pledge Veg:
a) Strictly Necessary Cookies
These cookies are essential for the basic operation of our website. They allow you to navigate our site and use core functionalities such as logging into your account, pledging, and managing your preferences.
Examples:
- Keeping you logged in throughout your session.
- Enabling secure access to pledge and donation services.
Duration: Typically session-based cookies that expire once you close your browser.
b) Performance & Analytics Cookies
Performance and analytics cookies help us track user interactions and monitor the performance of our website. These cookies collect anonymous data on how visitors use our site, including the pages they visit and any issues they encounter, such as loading errors. This information is aggregated and used to improve website functionality and user experience.
Examples:
- Google Analytics: Used to collect anonymous data about how visitors interact with our website (e.g., page views, time spent on site).
- Hotjar: Helps us understand user behavior by tracking clicks, taps, and scrolling activity.
Duration: These cookies can be session-based or persistent, lasting from a few days to several months.
c) Functionality Cookies
Functionality cookies enhance your browsing experience by remembering the choices you make (such as your preferred language, region, and subscription preferences). These cookies enable us to provide you with personalized services based on your prior interactions with the site.
Examples:
- Storing your language and region preferences.
- Remembering your login details and keeping your pledge preferences saved for future visits.
Duration: These cookies are typically persistent, with a lifespan ranging from several days to a year or more.
d) Advertising and Targeting Cookies
Advertising and targeting cookies help us deliver personalized ads and promotional content that are relevant to your interests. These cookies collect data about your browsing activity both on our site and across the web. They are typically set by third-party advertising networks to build a profile of your interests and show you relevant advertisements.
Examples:
- Google Ads: Tracks user behavior and delivers ads tailored to your interests based on your interactions with Pledge Veg and other websites.
- Facebook Pixel: Helps track visitor actions on Pledge Veg to optimize ads served on Facebook and Instagram.
These cookies also measure the effectiveness of advertising campaigns by tracking metrics such as clicks and conversions (e.g., completing a pledge or donation). Targeting cookies help us serve you ads that align with your preferences and past activities.
Duration: These cookies can remain active for several months or longer, depending on the third-party provider's policies.
How We Use Advertising and Targeting Cookies:
- Delivering personalized pledge reminders and event notifications.
- Showing you ads for community events, webinars, and vegetarian-related content.
- Tailoring content based on your interactions with our platform.
- Limiting the number of times you see an ad and measuring the performance of ad campaigns.
e) Social Media Cookies
Social media cookies are used to integrate social sharing features on our website. These cookies allow you to share your pledge achievements, updates, and other content from Pledge Veg directly to your social media accounts. They are usually set by social media platforms like Facebook, Twitter, and Instagram.
Examples:
- Social sharing buttons that let you post your pledge or progress on social media.
- Embedding content from platforms such as YouTube or Vimeo, allowing you to watch videos on our site.
Duration: These cookies may persist for several months, depending on the social media platform’s policies.
How We Use Social Media Cookies:
- To enable easy sharing of content (such as pledges or blog posts) on your social media accounts.
- To measure the engagement and reach of shared content across various social platforms.
- To track your interaction with embedded content from social media, such as likes, shares, or comments.
f) Distribution Cookies
Distribution cookies are used to optimize the sharing of content and materials (e.g., blog posts, pledge information) on our platform. These cookies help us track how content is distributed across networks and measure user engagement with shared materials.
Examples:
- Tracking engagement with shared pledge certificates.
- Monitoring how content is distributed across social platforms and forums.
Duration: Distribution cookies typically have a persistent duration, lasting up to several months.
g) Marketing Cookies
Marketing cookies enable us to provide you with personalized promotions and recommendations based on your browsing history, interests, and engagement with the Pledge Veg platform. These cookies help us optimize the timing and relevance of notifications, updates, and promotional content related to your pledge progress or vegetarian-related events.
Examples:
- Google Ads Remarketing: Allows us to show you ads for Pledge Veg-related content or events after you have visited our website.
- Email Campaigns: Personalized notifications and reminders based on your past interactions, such as completion of pledges or participation in community events.
Duration: Marketing cookies are generally persistent, with lifespans ranging from a few weeks to several months.
How We Use Marketing Cookies:
- To tailor reminders and updates on pledges, tips, and upcoming events based on your preferences.
- To optimize the timing and relevance of advertisements and promotional offers for events, webinars, or healthy living tips.
- To retarget ads, showing you relevant content even after leaving our website.
3. Managing Your Cookie Preferences
You have control over how cookies are used on your device. Pledge Veg allows you to manage your cookie preferences through various methods:
Browser Settings:
Most modern web browsers enable you to control cookies via their settings. You can choose to block all cookies, delete cookies after each session, or allow cookies only from specific websites. Below are links to cookie management guides for popular browsers:
Cookie Management Tool:
We provide a cookie management tool on our website that allows you to opt in or out of certain types of cookies, including performance, advertising, and marketing cookies. This tool gives you the flexibility to modify your cookie preferences at any time.
4. Data Protection and Privacy
Pledge Veg is committed to safeguarding your privacy and handling any data collected through cookies in accordance with the highest security standards. We comply with data protection regulations such as the General Data Protection Regulation (GDPR) and the Information Technology Act, 2000 (for Indian users).
Data Collected Through Cookies:
- Personal Data: Includes your name, email, phone number, and pledge information, provided when signing up or taking a pledge.
- Usage Data: Includes information about how you navigate and interact with our website, such as page views, session times, and browsing patterns.
- Communication Data: Tracks interactions with email, SMS, or push notifications, such as reminders or promotional messages.
Data Usage:
Your data will be used for:
- Delivering pledge reminders and personalized updates.
- Enhancing user experience through improved site functionality and performance.
- Offering customized promotions and community-building events based on your preferences.
We do not share or sell your personal data to third-party advertisers without your explicit consent. Data shared with third-party partners is anonymized and only used to support services, such as payment processing or analytics.
5. Policy Changes and Updates
We may update this Cookies Policy periodically to reflect changes in our services, legal requirements, or technological advancements. Any updates will be communicated via website notifications or email. We recommend reviewing this policy regularly to stay informed about how we use cookies and how changes may affect your experience.
6. Contact Us
If you have any questions or concerns regarding this Cookies Policy or your privacy rights, please contact us:
Pledge Veg Email: care@pledgeveg.org